--- title: "KHM" source_url: "https://www.kiphuntermarketing.com/creations/datafusion" page_path: "/creations/datafusion" page_type: "generic" crawled_at: "2026-10-30T14:09:57Z" content_changed_at: "2026-10-30T14:09:57Z" content_unchanged_days: 0 observed_days: 0 --- KHM SERVICES PROJECTS AGENCY CONTACT Start A Project Instagram LinkedIn YouTube Services + Projects Agency Contact Us DataFusion Strategic Planning Branding & Design Overview DataFusion is an emerging force in the ad tech space, delivering an omnichannel demand-side platform designed to streamline and simplify digital media buying. As they prepared to launch, the founders recognized the need for a brand that reflected the innovation and sophistication of their technology. We partnered with the team to craft a modern, forward-looking identity that cuts through a crowded market-supported by a clear, strategic marketing approach and a refined, high-performance digital experience. Industry Demand Side Platform Client DataFusion THE REQUEST Develop a distinctive brand, immersive digital experience, and strategic roadmap to position a new demand-side platform for success in a highly competitive landscape. OUR ANSWER DataFusion came to us with a powerful platform and a talented team-but without a defined brand identity. We started by developing a visual system that conveyed confidence, energy, and modernity. Drawing inspiration from the idea of organic "data cells fusing," we created custom graphic elements and a bold, dynamic color palette that set the brand apart from typical ad tech visuals. This identity was brought to life across a newly designed website, delivering a sleek, intuitive digital experience focused on clarity, accessibility, and conversion. Alongside the visual launch, we developed a strategic marketing plan to position DataFusion for immediate success. The plan provided the internal team with the tools, guidance, and messaging needed to engage the right audience, drive growth, and make a strong market impact from day one. Supported by a strategic approach and distinctive design, we helped bring their vision to life-launching a platform that reflects the same innovation and forward-thinking mindset as the technology it represents. Supported by a strategic approach and distinctive design, we helped bring their vision to life-launching a platform that reflects the same innovation and forward-thinking mindset as the technology it represents. With a striking visual identity and a commanding digital presence, DataFusion is poised to lead the market. With a striking visual identity and a commanding digital presence, DataFusion is poised to lead the market. Supported by a strategic approach and distinctive design, we helped bring their vision to life-launching a platform that reflects the same innovation and forward-thinking mindset as the technology it represents. Supported by a strategic approach and distinctive design, we helped bring their vision to life-launching a platform that reflects the same innovation and forward-thinking mindset as the technology it represents. Heard Enough? Let's Get Started On Something Big CONTACT KHM Services Projects Agency Contact Resources Privacy Policy Social Instagram LinkedIn Facebook (c) Kip Hunter Marketing 2026 Fort Lauderdale Office 888 E. Las Olas Blvd., Suite 500, Fort Lauderdale, FL 33301 Pittsburgh Office 501 Martindale Street, Suite 630, Pittsburgh, PA 15212 Privacy Policy GET IN TOUCH Fill out form below and we will get back to you as soon as we can. Thank you! Your submission has been received! Oops! Something went wrong while submitting the form. NEXT/ Bonnet House Rebrand Multimedia NEXT/ United Way Broward Rebrand Multimedia NEXT/ IT'SUGAR Rebrand Multimedia NEXT/ Osterhout Berger Daley Rebrand Multimedia NEXT/ The Groomed Men Experience Rebrand Multimedia NEXT/ DataStike Rebrand Multimedia NEXT/ DataFusion Rebrand Multimedia NEXT/ Coyote Outdoor Living Rebrand Multimedia NEXT/ 1930 by Atria's Rebrand Multimedia This is some text inside of a div block. This is some text inside of a div block.